Increase your brand presence by turning all of your staff, volunteers and supporters into brand ambassadors
Why is Brand Important
The brand has always been important for any business, but especially for charities.
All charities stand for a cause and do good in the world. A well-recognised brand acts as a megaphone allowing the public to connect and support with a sense of purpose.
How the public connect with the brand directly affects the income generated. That affects the influence the charity commands and the service a charity it provides.
Why Should you Care?
Being a recognisable brand makes it easier for Fundraising to attract supporters. It helps them raise money and keep them motivated throughout the supporter journey.
Well-known charities find it easier to recruit volunteers of which many charities depend on heavily for many of the services provided.
Today many supporters and volunteers are destroying their chosen charity's brand simply because they have no other option.
Why Traditional Design and Artwork Methods Can never work?
It's unaffordable for any business to provide the levels of marketing staff required to meet the seasonal demands of publicity 24/7, 365 days a year.
No matter how hard the marketing team work to provide marketing materials, It's simply impossible to meet deadlines. This results in many events, local group meetings, and campaigns using DIY and off-brand designs.
Morale suffers as this is not the type of work that professionally trained marketing individuals set out to do.
It's a huge waste of talent! Marketing should be providing enormous value promoting the cause and developing the charities appeal.
Why RightMarket is an essential service for every charity
Our results speak for themselves
Get in touch to learn how we can help boost your brand
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