Blog: Why we decided to become a virtual office company COVID-19 made all companies and individuals rethink their stance on remote work. From the environmental impact to diversity, we realised there was a lot to gain from this challenging situation. While remote working had been gaining traction in the last few years, the COVID-19 pandemic […]
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How to choose your brand colours
Blog: How to choose your brand colours Think of the most iconic brands you know. You probably think about their colour palette. That’s because it’s the most memorable aspect of a brand. We created an outline that is easy to follow when choosing your colours. Colours have a strong and instant effect on how we […]
How to ensure voice consistency for charity shops
Blog: How to ensure voice consistency for charity shops Tone of Voice is just as important as visuals when building a brand – it’s what will build and maintain customer loyalty and relationships. So how do you ensure that everyone is on the same page? Ask anyone how they distinguish charity shops, there’s a big […]
3 simple steps to clear up compliance confusion with charity laws
Blog: 3 simple steps to clear up compliance confusion with charity laws Informed by the Chartered Institute of Fundraising, we have built a framework for our customers in the Charity sector to feel safe within legal compliance. Here are three rules to follow when you are checking compliance with your marketing materials. The charity sector […]
How to make a strategic rebrand
Blog: How to make a strategic rebrand Rebrands take a lot of time and effort, but they can be a breeze if you know the strategic process to follow. Read about our own rebrand, how we built a process and the steps we took. Brand guidelines Before making changes anywhere, you first need to update […]