Why you need more than just a DAM system to truly protect your brand You are probably already using or looking to use some form of Digital Asset Management (DAM) system. Rather than leave everybody to scroll endless folders on your company’s shared drive to find what they need, you need a searchable archive which […]
Category: Product
The importance of tone of voice
Blog: Visual branding is only one half of your brand: the importance of tone of voice One of the most common misconceptions around brand is that its only components are a good colour palette, logo and visual elements. In reality, that’s only half of your brand. When 65% of customers say that they feel an […]