Brand trust is often left to marketing teams to secure. We explore why everyone needs to play a part.
Category: Creating a great brand
How to achieve customer-based brand equity
We explore what customer-based brand equity (CBBE) is, why it matters and how to get it for your brand.
Resource Space DAM Integration x RightMarket
Blog: ResourceSpace now integrates with RightMarket ResourceSpace, the digital asset management tool, now integrates with RightMarket. It means you can seamlessly search for approved images directly from RightMarket – yay! With the integration, you may choose up-to-date brand assets such as logos or permission-approved images directly from your DAM, without leaving RightMarket. It’s an alternative to […]
How to choose your brand colours
Blog: How to choose your brand colours Think of the most iconic brands you know. You probably think about their colour palette. That’s because it’s the most memorable aspect of a brand. We created an outline that is easy to follow when choosing your colours. Colours have a strong and instant effect on how we […]