Content security

Every word checked against your rules before it publishes

RightMarket screens copy as it is written, using compliance and tone-of-voice rules configured for each department. Writers can review a flag and a suggested fix before content moves to approval or publication.

At a glance

Content security, clearly explained

Content security combines content moderation with a Tone of Voice Assistant. As a person writes, RightMarket checks the text against the configured rules, including any department-specific ones, such as recruitment language, safeguarding context or fundraising claims. Flags appear in the editor with a suggested fix, and the check is recorded.

The problem it solves

Manual review doesn't scale, and it doesn't catch everything

Recruitment adverts, fundraising appeals and local communications are often written to a deadline. A central reviewer may not have time to read every item, and the final review can be missed when work is urgent.

The risky phrase is not always obvious. It may imply an age preference, describe a physical requirement that is not essential, or use wording that could exclude someone. Checking as the copy is drafted gives the writer a chance to address the flag before the content moves forward.

How it works

Control where it matters. Clarity at every step.

RightMarket brings the relevant checks and decisions into the workflow, so teams can create and review materials with a clearer record of what happened.

01

Department-level rules

Set separate checks for different work. HR can review recruitment language, fundraising can check claims and framing, volunteering can review safeguarding context, and communications can apply terminology and tone rules.

02

Flags while the copy is being written

A flag appears beside the relevant wording with an explanation and a suggested alternative, helping the writer resolve issues while the context is fresh.

03

Choose the right level of intervention

Configure rules to guide a writer or require additional review, according to the rule and the department. Keep the decision with the people responsible for the policy.

04

A record of the check

Record what was flagged, how the writer addressed it and who approved the final version. Use that history to support internal review and governance reporting.

Inside a content check

A clearer route from draft to decision

See how a configured check can flag a phrase, suggest a safer direction and leave a review trail for your team.

CONTENT SCAN

Draft copy

We are the only local service that can help.

Absolute claim needs a review

Spot wording that needs a closer look

Configured rules bring risky or non-compliant phrases to the writer's attention while they work.

REVIEW SUGGESTION
Flagged phrase“only local service”
Suggested directionDescribe the specific support your team provides.
Review suggestion

Give writers a useful next step

Show a suggested fix alongside the relevant rule, so staff can review the issue without guessing what to change.

REVIEW HISTORY3 events
Rule appliedContent check completed09:41
Suggestion reviewedWriter updated the draft09:46
Ready for approvalChanges saved to history09:48

Keep the decision in view

Keep the flag, suggested edit and review activity connected as content moves through your approval process.

Who uses it

Where it earns its place

01

HR and recruitment

Give hiring managers and local teams a consistent way to review advert wording against your recruitment guidance.

02

Revenue and sales

Review income-generating campaigns, sales copy and claims against your organisation's standards before publication.

03

Communications

Help distributed teams use approved terminology and a consistent tone across local communications.

About Content security

Good questions.
Clear answers.

What does content security check?

It checks copy against rules configured for the department and content type. Examples include recruitment language, safeguarding context, fundraising claims, terminology and tone of voice.

Does it automatically publish or reject flagged copy?

No. A flag highlights wording for review and can include a suggested alternative. Your organisation determines whether a rule is advisory or requires further review.

Can different departments use different rules?

Yes. Rules can be tailored to different departments and purposes, so recruitment, fundraising and service communications can each use relevant guidance.

Is the review recorded?

The content check and its outcome can be recorded with the associated approval history, helping teams explain what was reviewed and how a flag was resolved.

A question worth asking

What would your rules flag in a real advert?

Bring a piece of copy and see how department-specific checks can support your existing review process.

Book a demo